Portfolio - Print

Protocol Sport
Protocol Sport, a new arm of Protocol Plc (www.protocolplc.co.uk - see web work), required a new logo to enter into the Sports Healthcare Trust market.

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Free Cover Direct Mail and Sticker
I was given the brief to produce a direct mail piece and sticker to go on all literature promoting a Free Health Cover offer. To make people take notice I made the direct mail postcard with a ‘pull’ tab to add intrigue to the piece.

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Broker Driving Day
WPA needed an invitation sent to clients to promote a corporate driving day. A concern was that the uptake would be low so I decided to introduce a fun element to the invitation.  It included a WPA branded remote control car with the invitation being a wrap-around – the take up was around 90%.

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Westover Little Stars
After changing their name and location, Westover Little Stars Child Nursery required and flyer and folder to promote and increase awareness to prospective clients. The flyer needed to be informative but also show the fun environment in which their children would be left.

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Beer Mat Campaign
Protocol need to promote the advantages of health insurance to a younger market. I played an important part in the concept and design development for the project.

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Catching a Bug Ad
A one-off ad that was place in Computer Active magazine. It required something to catch the attention of the average computer user..

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Looking After You - Looking After Yourself
After an overhaul of the WPA website, they need a direct marketing piece to draw attention to customers that they could keep and eye n their policy by using the internet.

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Achievement Magazine
I was responsible for putting together a monthly national sales force magazine giving information and updates on the health insurance industry and company wide issues.

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